Privacy Policy
Last Updated
01/05/2025
1. Introduction
Atlas is a mobile app that helps couples and caregiving partners better understand, communicate, and share the mental and emotional load at home.
We take your privacy seriously—because trust and care are at the heart of what we build.
2. Information We Collect
We only collect what we need to support your experience with Atlas.
Personal Information
Your name and email address (for account setup and communication)
Basic household information (e.g. partner’s name, family structure)
Optional demographic info (e.g. role in the household, parenting status)
In-App Activity
Mood and energy check-ins (optional)
Reflections and entries from weekly rituals
Interactions with features (e.g. nudges, rituals, shared tasks)
Device & Usage Data
Anonymous usage patterns (e.g. session duration, feature use frequency)
Device type, operating system, and crash reports (to improve app performance)
We do not access your contacts, calendar, location, or messages.
3. How We Use Your Information
To personalise your experience (e.g. tailored check-ins, smart nudges)
To support shared understanding between partners (with your consent)
To improve the product based on aggregated insights
To communicate updates, resources, or opportunities (you can opt out anytime)
We do not use your data for advertising. Ever.
4. Data Protection & Security
All data is stored securely in encrypted form on trusted cloud infrastructure.
We use industry-standard practices to protect your data.
You may request deletion of your data at any time by contacting us.
5. Third-Party Services
Your personal data is never sold or shared with third parties for marketing.
We may share limited anonymised or aggregated data with:
Trusted service providers who help us operate the app (e.g. hosting, analytics)
Researchers or partners, only with explicit consent and with all identifying info removed
6. Your Rights & Choices
Depending on your region, you may have rights to:
Access the data we hold about you
Request corrections or updates
Request permanent deletion of your account and all associated data
Withdraw consent for certain types of processing
We’ll respond to all requests within 30 days.
7. Changes to This Policy
If we update this Privacy Policy, we’ll notify you clearly in the app or by email.